A Comprehensive Dotcom Secrets Review – Secret Door Undertale

A Comprehensive Dotcom Secrets Review – Secret Door Undertale

Welcome to my review of Dotcom Secrets – Secret Door Undertale

DotCom Secrets is an extensive crash course in internet marketing. It’s the conclusion of Russell Brunson’s 10+ years of building his very own multimillion-dollar companies online and also his experience helping hundreds of other people build effective companies.

If you have actually spent any quantity of time in the world of online marketing, then you’ve most likely become aware of Russell before. He’s authored a few books already as well as has developed the fastest-growing non-venture-capital-backed SaaS business– ClickFunnels.

If you wish to succeed selling online, you should definitely take a look at ClickFunnels. They make it simple to try before you purchase with a 14 day free trial.

Brunson is the real deal, and so is DotCom Secrets It has lots of actual, actionable actions for building and also expanding any kind of company online. No gimmicks, no fluff.

Why DotCom Secrets?

Given the aforementioned facts concerning customer behavior as well as the basic direction of advertising as well as business, understanding as well as grasping marketing in the digital space has come to be vital.

Business that wish to endure, expand, and also flourish currently and also right into the future has to comprehend just how to reach and also market to people over the internet.

It’s that simple.

Just because the sale takes place in digital space, or at the very least partly in digital space, doesn’t imply you need to reassess everything you learn about sales as well as marketing. A number of the tried and true sales principles that have been made use of since organisations first existed are still being made use of effectively, however they are being integrated and also hybridized to optimal impact for the digital frontier.

From crossover sales to offering on-line one-for-one, there are several unique tools, methods, as well as techniques specific to the on-line landscape that improve fundamental sales ideas.

This mix of the old as well as the brand-new is at the foundation of what constitutes web marketing as we know it today, and also it is the emphasis of Russell Brunson’s DotCom Secrets.

If you intend to be successful online, you need to know what these methods are as well as just how to utilize them.

Russell Brunson really did not invent the majority of the strategies as well as techniques in the book, neither does he assert to. You can locate educational products that likewise lay out a lot of the topics he provides in DotCom Secrets.

None of these other products, however, present the details in such an easy-to-follow style as DotCom Secrets. In most cases they likewise don’t take such a holistic strategy.

In DotCom Secrets, Brunson intertwines all the small details that comprise an effective online company, while also making certain the viewers never ever loses sight of the big picture: exponential organisation growth.

Not just does he break down just how existing companies effectively market as well as sell their products online, he gives a step-by-step blueprint for you to reproduce it within your very own organisation. It has been my experience that this is the area where many comparable guides crucially fall short. They focus on theory as well as fall short on actionable details.

Simply put, if you wish to find out how to market online– be it physical items, electronic items, training, or in-person solutions– you merely NEED TO read this book.


A look inside DotCom Secrets

Section 1: Ladders and also Funnels

To begin the book Russell introduces you to the concept of the value ladder. This is a visual mapping of all the products/services you can offer to your dream client, in rising order of price.

Ideally, you want to sell people your best, most costly product right? Yet it’s not likely a person would buy that from you if they really did not know who you were yet.

With a value ladder, you can use something to individuals at a lower price point, where they are much more ready to take out their wallets.

Then when you demonstrate the valueyou can actually give, you’ll get a particular percent of buyers going up your ladder to buy your much more pricey, however more value-packed products.

Russell then presents the concept of a sales funnel. This is the on-line procedure you need to setup to have clients rise the levels of your value ladder.

This is simply a quick introduction as remainder of the book enters into even more information about the technique and also psychology for building out your sales funnels.

Section 2: Your Communication Funnel

The next section is everything about communicating with your target market.

First, Russell speaks about developing an Attractive Character.

This is everything about creating an online personality that will attract individuals to you and also help you build a following.. These are your devoted followers that will certainly be the ones to rush out to get your products.

There are 4 aspects you require for an attractive character:


  • Having a backstory
  • The capacity to speak in parables
  • Having the ability to share your character imperfections
  • Is a polarizing figure

Russell explains concerning each and shares a number of instances to help you to recognize what he suggests.

The second half of the chapter explains 2 of one of the most reliable email advertising and marketing strategies for keeping your list engaged.

The first is called the Soap Opera Sequence. Its objective is to assist you bond your new leads with your attractive character. The essential concept behind this series is to keep each e-mail flexible and enjoyable.

By doing this your subscribers will certainly wish to open every one of your emails.

Russell shares one of the 5 e-mail soap opera sequences that he uses, as well as he explains his thinking behind each e-mail so you can adapt them to your own series.

The following email method is the Daily Seinfeld Sequence. These are the e-mails you are required to be sending to keep your relationship with your subscribers.

Because if you don’t engage with your list often, they are going to forget about you and also your future advertising and marketing efforts will certainly decrease in performance.

What makes the everyday Seinfeld e-mails work is that they are enjoyable. So each e-mail is 10% material as well as 90% enjoyment. Start doing this and also you will see your open rates, click rates, and conversations significantly be boosted.

Section 3: “Funnelology”

The 3rd section of DotCom Secrets is everything about funnel fundamentals and also the techniques behind an effective funnel.

Among the vital points that Russell stresses here is that you shouldn’t start from scratch when creating a funnel. It’s extremely most likely that people in your target audience have actually currently produced successful sales funnels. So leverage their experience when producing your very own.

To do this, Russell highlights the 5 aspects of any kind of effective campaign, and also he instructs you exactly how to reverse engineer your rival’s funnels.

Next, Russell goes into the 7 phases of a funnel.

Here’s a quote from Russell that highlights why you need to recognize each stage:

” The real difference between having a 6-, 7-,  or even eight-figure business is whether you understand the phases of a funnel and can successfully monetize the different points along the line”

One of my biggest takeaways in this section was the importance of setting up a pre-frame. To optimize your success, you need to properly set your site visitor’s state of mind prior to every action of your sales funnel.

To do this, you will certainly need to recognize your website traffic’s temperature so you can create the appropriate pre-frame bridge.

After that you need to qualify your subscribers, buyers and your VIP purchasers (the big spenders!).

Understanding (as well as executing) all these actions will help you get the value possible from each subscriber, while additionally providing them optimal value.

The last part of this section, Russell discusses the twenty-three building blocks of a funnel. He compares developing a funnel to having fun with a collection of lego blocks.

So developing a funnel for your business is a matter of mixing as well as matching the various blocks together.

Section 4: Funnels and Scripts

Section 4 is the real treasure of the book. This is where Russell explains about a few of his best sales funnels.

We find out the psychology he utilizes behind each funnel as well as how they work. Then, most practical of all, he supplies you with fill in the blank themes so you can implement each funnel for your own company.

He likewise looks at the certain rules he uses for structuring the ideal One Time Offer (OTO). This is very important due to the fact that the OTO’s are where you truly make the true benefit from your funnel.

The 7 funnels he goes into are the:

  • Two Step– Free plus Shipping Funnel
  • Self Liquidating Offer Funnel
  • Continuity Funnel
  • The Perfect Webinar Funnel
  • Invisible Funnel Webinar
  • Product Launch Funnel
  • High Ticket, Three Step Application Funnel

These funnels are based on Russell’s very own real-world experience with them.

As an example, the Two Step- Free plus shipping funnel is the specific same funnel he uses to sell DotCom Secrets (as well as ClickFunnels) himself.

It’s kind of amusing. He built a funnel to market ClickFunnels, using ClickFunnels.


Section 5: ClickFunnels

The last section of DotCom Secrets is essentially a brief advertisement for ClickFunnels. As stated earlier, it’s the software program for producing the kinds of sales funnels that Russell has been teaching you in the book.

So … Should I Read It?

If you have actually been interested sufficiently to read this much, then this book is for you.


If you presently are or will in the future be offering points and locating clients/customers from the net (i.e., practically all organisations), then the answer is a dedicated YES. Yes, this book is for you. If you read nothing else before you start selling online, read this book.


Russell Brunson’s insight isn’t constrained to living between the covers of DotCom Secrets either.


He additionally provides links to complimentary electronic sources that help readers internalize and act on the principles presented in the book.


Full with very palatable graphics, funnel blueprints, sales scripts, and evergreen approaches, this publication has become a (dog-eared) staple of the small collection of business books I keep on a rack alongside my desk.


Most importantly, you can get a totally free copy (just pay shipping) straight from Russell Brunson at the web link below. He’s not going to be offering this book free of charge permanently, so see to it you claim your copy before they are all gone– or before he begins charging what this book is truly worth.


It’s worth keeping in mind that Brunson isn’t handing out a PDF or an electronic copy of his impressive book. It’s a physical copy that you can touch as well as hold. You can write in the margins, photocopy the pictures, and also highlight essential passages.


The Bottom Line


The bottom line is that DotCom Secrets is incredible. It is all details as well as no frills. The writing style is succinct and also structured and the accompanying graphics are extremely easy to understand and also are “engineered for instant recall.”

This book is an useful tool. Marketing as well as sales in digital spaces can seem so overwhelming. There are a lot of moving pieces and variables that a book like DotCom Secrets that understands the chaos in such a helpful means actually stands out from the crowd.

Thank you for reading my review of Dotcom Secrets – Secret Door Undertale. If you’re interested to get a copy, click here to obtain your free copy.