A Comprehensive Dotcom Secrets Review – Clickfunnels For Real Estate Agents
Welcome to my review of Dotcom Secrets – Clickfunnels For Real Estate Agents
DotCom Secrets is a detailed crash course in internet marketing. It’s the culmination of Russell Brunson’s 10+ years of building his own multimillion-dollar businesses online and his experience assisting hundreds of other individuals develop effective firms.
If you’ve spent any amount of time in the world of internet marketing, then you’ve probably come across Russell before. He’s authored a few books already as well as has actually built the fastest-growing non-venture-capital-backed SaaS organisation– ClickFunnels.
If you intend to achieve success selling online, you should absolutely check out ClickFunnels. They make it simple to try before you purchase with a 14 day free trial.
Brunson is the real deal, and so is DotCom Secrets It’s full of real, workable steps for building as well as growing any kind of business online. No gimmicks, no fluff.
Why DotCom Secrets?
Given the previously mentioned facts about consumer habits and also the basic direction of advertising as well as business, understanding and also mastering selling in the digital space has actually ended up being essential.
Firms that intend to make it through, grow, and also flourish currently as well as into the future must understand just how to reach and offer to individuals online.
It’s that easy.
Just because the sale takes place in digital space, or at least partly in digital space, doesn’t mean you are required to reassess everything you understand about sales as well as selling. A number of the tried and true sales principles that have been utilized since organisations first existed are still being utilized effectively, yet they are being integrated and intermixed to optimum result for the digital frontier.
From crossover sales to selling on the internet one-for-one, there are a number of special tools, techniques, and techniques specific to the on-line landscape that improve fundamental sales principles.
This blend of the old and also the new is at the foundation of what constitutes online marketing as we understand it today, and also it is the emphasis of Russell Brunson’s DotCom Secrets.
If you want to be successful online, you have to understand what these methods are as well as how to use them.
Russell Brunson really did not invent a lot of the approaches as well as techniques in the book, nor does he assert to. You can locate informative products that likewise describe much of the subjects he provides in DotCom Secrets.
None of these other products, nonetheless, present the information in such an easy-to-follow format as DotCom Secrets. Oftentimes they also do not take such a holistic approach.
In DotCom Secrets, Brunson intertwines all the little details that make up a successful online company, while additionally seeing to it the visitor never ever loses sight of the big picture: rapid business development.
Not just does he break down how present businesses effectively market as well as offer their items online, he supplies a detailed plan for you to duplicate it within your own business. It has actually been my experience that this is the location where several comparable guides most importantly fall short. They concentrate on concept as well as fall short on actionable information.
Simply put, if you wish to discover exactly how to sell online– be it physical items, electronic products, training, or in-person solutions– you just NEED TO read this book.
A look inside DotCom Secrets
Section 1: Ladders as well as Funnels
To begin the book Russell presents you to the idea of the value ladder. This is a visual mapping of all the products/services you can offer to your desired customer, in ascending order of price.
Preferably, you wish to market people your finest, most pricey item right? Yet it’s not likely a person would certainly buy that from you if they really did not know who you were yet.
With a value ladder, you can offer something to individuals at a lower price point, where they are more willing to pull out their wallets.
Then once you demonstrate the valueyou can actually offer, you’ll obtain a particular percent of purchasers climbing your ladder to buy your much more expensive, yet more value-packed items.
Russell then introduces the principle of a sales funnel. This is the online procedure you need to setup to have clients rise the levels of your value ladder.
This is just a quick intro as remainder of the book goes into even more detail concerning the method and psychology for developing out your sales funnels.
Section 2: Your Communication Funnel
The next section is all about interacting with your audience.
First, Russell discusses developing an Attractive Character.
This is all about generating an online persona that will bring in individuals to you and aid you build a following.. These are your dedicated fans that will certainly be the ones to hurry out to get your products.
There are 4 elements you require for an attractive character:
- Having a backstory
- The ability to talk in parables
- Having the ability to share your character defects
- Is a polarizing figure
Russell explains about each as well as shares a number of examples to assist you to understand what he suggests.
The second half of the chapter explains two of the most efficient email advertising and marketing techniques for keeping your list engaged.
The first is called the Soap Opera Sequence. Its function is to help you bond your brand-new leads with your attractive character. The essential suggestion behind this series is to keep each e-mail flexible as well as entertaining.
By doing this your subscribers will WANT to open every one of your e-mails.
Russell shares one of the 5 email soap opera sequences that he uses, and he clarifies his thinking behind each e-mail so you can adapt them to your own series.
The following e-mail strategy is the Daily Seinfeld Sequence. These are the emails you are required to be sending out to preserve your connection with your subscribers.
Due to the fact that if you do not communicate with your list on a regular basis, they are going to forget about you and your future advertising and marketing initiatives will certainly be reduced in effectiveness.
What makes the day-to-day Seinfeld emails work is that they are amusing. So each email is 10% material and 90% enjoyment. Begin doing this as well as you will certainly see your open rates, click rates, and also conversations substantially be enhanced.
Section 3: “Funnelology”
The 3rd section of DotCom Secrets is all about funnel basics and the methods behind an effective funnel.
One of the important factors that Russell stresses here is that you shouldn’t go back to square one when producing a funnel. It’s extremely most likely that individuals in your target audience have currently produced effective sales funnels. So utilize their experience when developing your very own.
To do this, Russell highlights the 5 aspects of any kind of successful campaign, as well as he shows you just how to reverse engineer your rival’s funnels.
Next off, Russell goes into the 7 phases of a funnel.
Right here’s a quote from Russell that highlights why you need to recognize each phase:
” The real difference between having a 6-, seven-, or even eight-figure business is whether you understand the phases of a funnel and can successfully monetize the different points along the line”
Among my most significant takeaways in this section was the importance of setting up a pre-frame. To maximize your success, you need to effectively establish your site visitor’s frame of mind prior to every action of your sales funnel.
To do this, you will certainly need to understand your web traffic’s temperature level so you can create the correct pre-frame bridge.
Then you need to qualify your subscribers, customers and your VIP customers (the spendthrifts!).
Understanding (as well as executing) all these actions will help you get the value possible from each customer, while likewise delivering them maximum value.
The tail end of this section, Russell goes over the twenty-three building blocks of a funnel. He likens developing a funnel to having fun with a collection of lego blocks.
So producing a funnel for your business is a matter of mixing and also matching the different blocks together.
Section 4: Funnels as well as Scripts
Section 4 is the actual gem of the book. This is where Russell explains about a few of his best sales funnels.
We learn the psychology he utilizes behind each funnel as well as just how they function. Then, most valuable of all, he provides you with fill in the blank themes so you can implement each funnel for your own organisation.
He also looks at the particular rules he makes use of for structuring the ideal One Time Offer (OTO). This is essential since the OTO’s are where you truly make the true profit from your funnel.
The seven funnels he goes into are the:
- Two Step– Free plus Shipping Funnel
- Self Liquidating Offer Funnel
- Continuity Funnel
- The Perfect Webinar Funnel
- Invisible Funnel Webinar
- Product Launch Funnel
- High Ticket, Three Step Application Funnel
These funnels are based upon Russell’s own real-world experience with them.
For example, the Two Step- Free plus shipping funnel is the precise very same funnel he uses to offer DotCom Secrets (as well as ClickFunnels) himself.
It’s type of amusing. He developed a funnel to sell ClickFunnels, making use of ClickFunnels.
Section 5: ClickFunnels
The last section of DotCom Secrets is basically a brief ad for ClickFunnels. As pointed out previously, it’s the software program for developing the kinds of sales funnels that Russell has actually been instructing you in guide.
So … Should I Read It?
If you’ve been interested sufficiently to read this much, then this book is for you.
If you presently are or will certainly in the future be offering points and finding clients/customers from the net (i.e., basically all businesses), then the response is an unfaltering YES. Yes, this book is for you. If you read nothing else before you start selling online, read this book.
Russell Brunson’s insight isn’t constrained to living in between the covers of DotCom Secrets either.
He additionally supplies links to totally free digital sources that help readers internalize and also act upon the ideas presented in the book.
Packed with very palatable graphics, funnel blueprints, sales scripts, as well as evergreen techniques, this publication has become a (dog-eared) staple of the miniature collection of business books I keep on a shelf beside my workdesk.
Most importantly, you can obtain a totally free copy (just pay shipping) straight from Russell Brunson at the link listed below. He’s not going to be giving this book totally free permanently, so ensure you claim your copy before they are all gone– or before he starts charging what this book is really worth.
It’s worth noting that Brunson isn’t distributing a PDF or a digital copy of his outstanding book. It’s a physical copy that you can touch and also hold. You can write in the margins, photocopy the photos, as well as highlight crucial passages.
The Bottom Line
The bottom line is that DotCom Secrets is amazing. It is all info as well as no frills. The writing style is succinct and organized as well as the accompanying graphics are extremely understandable as well as are “engineered for instant recall.”
This book is a beneficial tool. Advertising and sales in digital spaces can appear so overwhelming. There are many moving pieces as well as variables that a book like DotCom Secrets that understands the insanity in such a practical means really stands out from the crowd.
Thank you for reading my review of Dotcom Secrets – Clickfunnels For Real Estate Agents. If you’re interested to get a copy, click here to obtain your free copy.